Hi, I’m Aneira, the founder of Sew Aneira, which still feels a little strange to say.

I am incredibly proud that my two beautiful daughters will know that if you follow your dreams you can make anything happen, just like mummy.

Eighteen years ago, I began my buying career, buying and developing beautiful baby clothes at Mothercare, so in a way, Sew Aneira is me returning to my roots.

Now, I’m fortunate enough to dress my daughters in the very creations that reflect my passion for this landscape and way of life.

While the word “heirloom” feels too precious for the everyday wear I design, my girls need clothes that allow them the freedom to explore, like the wild free range kids they are, that arent trends or fads, timeless.